Young Ones ADC 2023
Probably the best beer for your feet
Team:
AD: Isabelle Nyman de Susini
AD: Elin Modig
Copy: Kalle Sporre
Copy: Marilinn Klevhamre
3D Designer: Me
Probably the best beer for your feet
Team:
AD: Isabelle Nyman de Susini
AD: Elin Modig
Copy: Kalle Sporre
Copy: Marilinn Klevhamre
3D Designer: Me
3D Modeling
3D Animation
Animation
3D Animation
Animation
Brief: Make Carlsberg the obvious choice on festivals
The average festival-attender walks nearly 15 miles in a weekend, which is about 60 laps around a running track. In shoes surely not made for walking. And as a brand who loves festivals in the summer, it felt obvious what we had to do. This is probably the best beer for your feet.
The average festival-attender walks nearly 15 miles in a weekend, which is about 60 laps around a running track. In shoes surely not made for walking. And as a brand who loves festivals in the summer, it felt obvious what we had to do. This is probably the best beer for your feet.
Awards:
3x ADC Shortlist in Young ones 2023
3x ADC Shortlist in Young ones 2023
![](https://freight.cargo.site/t/original/i/3bf13cb69a5aa5c2655c9c1fa1cfbafbce4d852e2913d84359882bc3a9ff26af/Carlsberg_festivalfolk_analogstrip_liten.png)
![](https://freight.cargo.site/t/original/i/a02f6a3d684a55c40fec1117baa705a66bad2ab9bc9b0eaaf0c9bdfe082350bb/Carlsberg-OOH-2_poster.png)
![](https://freight.cargo.site/t/original/i/ce6f2b87960ab484dc7fae3ccc3e07fd3c3ea775d740d9388988985cbcfd8e41/Carlsber_map.png)
![](https://freight.cargo.site/t/original/i/1a2b496d53be59e6f71711af2b38e6d7f6dcd782401b19a878f9a7735b5be4da/Crowd-OOH_Carlsberg.png)
![](https://freight.cargo.site/t/original/i/da457a122d133cf22a9668fc6b5d6feb51d0f479109356f6f45f63dd6a51f1ec/OOH_CARSLBER2festival.png)